Start Strong

Start Strong I love the start of a new year. It’s a magical time for me. I feel energized and excited to grow. It’s a good time to look back and celebrate past successes, reflect on recent failures and set the course for another year of growth and...

No More Vanilla Marketing

I work with business owners all the time who have no idea what to say when someone asks them what they do. They give the ‘vanilla’ answer. The same thing happens when we go to talk about their key messaging and marketing [i.e. pitch, marketing materials, website...